First, not only in Germany but also in the world network is completely vegan supermarkets Veganz has declared itself bankrupt. Its founder, Ian Break in an interview with the weekly Lebensmittelzeitung said that this business model is "too ahead of its time".
According to him, the demand for vegan food is growing, but for normal operation Veganz he still was not high enough.
Three years ago in an interview with the Local Bradac said that the opening of a chain of vegan supermarkets was inspired by trips to Scandinavia, Russia and the United States, where, as it turned out, to find food for vegans is much easier than in Germany. The entrepreneur, himself a former carnivore, claimed that the purpose of creation of Veganz was not to draw potential buyers in veganism, but only to make this lifestyle available to all.
Now Ian Bradac intends to focus on wholesale products and vegan catering.
Translated by service "Yandex.Translation"