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Tuesday, 12 March 2019

Roskoshestvo launched market research "useful bread"

Roskoshestvo together with the Ministry of industry and trade will study the market of bread, which is positioned as useful, the study will assess the quality of the products on Russian shelves, it is spoken in the message of the organization.

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"Roskoshestvo will launch a project to study the quality of wholegrain and cereal bread. The study will take place in three areas for compliance with the mandatory safety performance Standards and high standards of Roskoshestvo", - stated in the message.

"An important vector of research will be the study of the composition of bread, study of grading flour and the useful properties of the product. In addition, experts can identify the marking with the actual properties of bread, checking the opinion about the use of "fitness bread", will examine the amount of cereal, check the label "without flour and yeast," and others," - added in the organization.

Representatives of the organization noted that over the last 10 years the consumption of bread was reduced by a quarter: from 66 to 49 kilograms per person per year. "At the same time, a clear trend conscious product selection by the consumer, but also a shift in consumer demand towards healthier products with improved characteristics," experts add.

In their opinion, the use of labels "vitamins", "energy health", "living seed" does not always reflect the actual quality characteristics of the product. According to experts, the need for a unified classification, with requirements to indicators of quality and safety.

"The experts will develop a classification of grain types of breads such measures will allow to identify the unscrupulous producers", - stated in the message.

Photo:

news.breadbranch.com

Translated by service "Yandex.Translation"

Источники: РИА Новости

Новости net.finam.ru