CHAPTER 1. CHARACTERISTICS OF WORLD MARKET 1.1. The history of creation 1.2. Global demand 1.3. Product feature CHAPTER 2. THE VOLUME AND STRUCTURE OF RUSSIAN MARKET 2.1. The consumption of Scotch 2.2. The share of imports. 2.2.1. Dynamics of total imports in 2010-2014. 2.2.2. Directions total imports of Scotch. 2.2.3. Directions of import of the finished tape. 2.2.4. Destinations imports of Jumbo rolls. CHAPTER 3. PROFILES OF CONSTITUENT ENTITIES OF THE PROPOSALS 3.1. Imported Scotch. 3.1.1. In the Asian region. 3.1.2. Europe 3.1.3. Ukraine and Belarus 3.2. Profiles of full cycle manufacturers CHAPTER 4. DEMAND ANALYSIS 4.1. The ratio of applications 4.2. Industry consumption of packaging adhesive tape CHAPTER 5. THE FORECAST OF DEVELOPMENT OF MARKET OF SCOTCH CHAPTER 6. COST ANALYSIS 6.1. Market prices 6.2. Cost analysis CHAPTER 7. PROSPECTS FOR THE PRODUCTION OF ADHESIVE TAPE IN RUSSIA 7.1. Access to raw materials 7.2. The availability of markets 7.3. Recommendations for trade policy 7.4. Recommendations to the sales policy APPENDIX 1. The process of making an adhesive tape with acrylic adhesive layer